eCommerce Express Digest – September 2023
Just when you think you’re got through one update (Google confirmed that the August Core rollout is complete), the Search Engine... Read more →
Check out our latest insights, news and reviews
FY24/25 Q1 Australian eCommerce Benchmarking Data
21 October 2024 Blog Posts
In the current eCommerce environment, understanding how your business stacks up next to your industry peers is key to driving growth, staying […]
Optimise Your Website by Removing Unused Apps and Plugins
16 April 2024 Blog Posts
As websites evolve, so do the technologies and tools used to build and maintain them. One crucial aspect often overlooked is the […]
Link Reclamation for Domain Change and SEO Migration
4 March 2024 Blog Posts
What is Link Reclamation? Link reclamation refers to identifying and reclaiming backlinks that were once pointing to a website but have since […]
State of SEO 2024
3 January 2024 Blog Posts
Imagine a place where businesses don’t just exist online— they thrive. That’s the power of SEO. In the ever-evolving landscape of digital […]
Optimising Site Speed for eCommerce Websites
25 October 2023 Blog Posts
Page speed, likened to the super-speed abilities of Superman and The Flash, is a pivotal metric in the SEO universe. Faster-loading websites, […]
Schema & Product Snippets for eCommerce Websites
29 September 2023 Blog Posts
Driving revenue through organic search requires three things; A product worth buying, an SEO strategy that generates rankings, and search results worth […]
Category Hierarchy 101: The Guide to Organising Your Website for Better SEO
3 August 2023 Blog Posts
Getting your category hierarchy (website structure) right can have a significant impact on SEO results. It can enhance rankings, make high-competition keyword […]
4 Times you Need an SEO Professional
20 July 2023 Blog Posts
While some may believe in-house SEO is a cost-effective approach, certain situations call for the expertise of an SEO professional. In today’s […]
SEO Tips For eCommerce Product Pages
3 July 2023 Blog Posts
Enhancing the visibility and performance of your eCommerce product pages is crucial for driving organic traffic and increasing conversions. In this blog […]
5 Essential Tools to Scope Out Your Competition Online
1 July 2023 Blog Posts
It’s no secret that most of us occasionally scope out the competition to see how we are doing in comparison. In fact, […]
Demystifying Google Search Console: Everything You Need to Know
27 June 2023 Blog Posts
Previously known as Google Webmaster Tools, Google Search Console is a free web tool that allows people to delve granularly into all […]
How to Create Descriptive Meta Tags
23 June 2023 Blog Posts
Writing descriptive meta tags is very important for your eCommerce website’s SEO. Meta title tags are displayed as the headline of your […]
Single click purchase: How to connect the right product to the right buyer
19 June 2023 Blog Posts
The perfect scenario is one customer visit, one click, and one purchase, rather than having 1,000 visitors and just one purchase. Countless […]
How To Make The Most Of Schema Markup for eCommerce Websites
18 May 2023 Blog Posts
In last week’s blog we talked about meta tags and how to use them effectively. The next step to increase your CTRs […]
Why is URL Structure Important for eCommerce Sites? How To Get It Right!
27 April 2023 Blog Posts
In our latest blogs we’ve gone over meta tags and schema markup. The next phase in improving your ecommerce website is looking […]
What Are Meta Tags and How Do I Utilise Them on an eCommerce Website? A Guide for 2023
12 April 2023 Blog Posts
Meta – isn’t that what Facebook rebranded to? What has it got to do with MY website? In SEO land, the word […]
The basics of Google Analytics 4 replacing Universal Analytics
23 January 2023 Blog Posts
Google Analytics 4 (GA4) will replace Universal Analytics (UA) at the beginning of July 2023. UA was formerly a “session-based” data model, […]
What are Canonical tags and why you need them
15 November 2022 Blog Posts
Contents What are canonical tags? What are the benefits of including a canonical tag for SEO? When should you use canonical tags? […]
Black Friday SEO: How to win big in this sale period
26 September 2022 Blog Posts
Black Friday first began all the way back in the 1950s in Philadelphia, USA when shoppers flocked from the suburbs the day […]
Website Migration Q&A | Site Migrations 101
1 July 2022 Blog Posts
Website migrations can be confusing, and we’re sure you have many questions, so let’s get to the bottom of them in this […]
What to do if Your Site Migration Fails | Site Migrations 101
21 June 2022 Blog Posts
Website migrations are where website owners will move their website to a new CMS (content management system) or eCommerce platform. Unfortunately, sometimes […]
The Migration Process | Site Migrations 101
23 May 2022 Blog Posts
Website migrations are where website owners will move their website to a new CMS (content management system) or eCommerce platform. Before reading […]
What is a Site Migration | Site Migrations 101
10 April 2022 Blog Posts
Welcome to our new series on one of our favourite topics – site migrations! Megantic have completed over 50 site migrations for […]
Page Experience becomes a ranking factor for Google
21 March 2022 Blog Posts
Contents What is page experience? What are the Core Web Vitals? What is Mobile-friendliness? What does HTTPS mean? What is an intrusive […]
How to Benchmark Your Traffic Segments
7 March 2022 Blog Posts
Traffic segmenting refers to separating the different types of traffic that a site receives. We can then use this to understand where […]
ROI for SEO: Why experience and longevity matters
16 February 2022 Blog Posts
Unlike other forms of marketing, SEO isn’t a quick-fix or a one-time thing. It can take months to see results. SEO is […]
Are you maximising your online revenue? Megantic partners with Inside Retail
23 November 2021 Blog Posts
This is a featured article originally published in Inside Retail, titled “Are you maximising your online revenue?”. With Australians spending over […]
The 3 Types of SEO You Need To Know
18 October 2021 Blog Posts
Ok, so you have a pretty good idea of what SEO is, what it does, how it affects your website and how […]
Website Redesign and SEO – More than meets the eye
17 September 2021 Blog Posts
Ready for a Website Redesign? Are you looking at your website and thinking it needs a refresh? Maybe some new colours and […]
Optimising Blogs for Organic Search Purposes
20 August 2021 Blog Posts
These days, blogs are often overlooked, particularly due to the surge of video content and social media marketing. However, blogging correctly still […]
Core Web Vitals: Why you need to know about them
1 July 2021 Blog Posts
Core Web Vitals are very important for ensuring your website is created correctly to improve your SEO. Over the past few years, […]
Why it’s critical to get on top of your organic search strategy
31 March 2021 Blog Posts
Our organic search strategy has been featured in Inside Retail. Read the whole article here. It’s no surprise that the last year […]
How To Optimise Your Google My Business Profile
6 August 2020 Blog Posts
Google My Business is often the most forgotten (yet extremely important), online marketing tool for businesses. When it comes to running a […]
How To Prevent Magento To Shopify Migration Pitfalls
6 August 2020 Blog Posts
With Magento 1 support nearly ending (June 2020), we have received an increasing amount of questions around migrating to Shopify and migrating […]
How to Improve Your Structure By Relevancy
18 November 2015 Blog Posts
Now that we’ve discussed creating descriptive meta tags, for our example website www.frop.com.au, it’s now time to make sure our website structure is […]
Are You Spending Too Much On AdWords?
9 July 2015 Blog Posts
What Impacts Your Cost Per Click? When utilising an Adwords campaign, it is important to monitor several metrics, including your ad spend […]
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