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Introduction

Car Builders is a Victorian owned and operated one stop shop for everything car sound deadening and heat insulation. Since 2009, they have been offering quality thermal and acoustic build materials to motor enthusiasts.

Insight

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We began working with Car Builders in early 2020 after they saw a decline in organic revenue and traffic due to a previous SEO agency not meeting their needs. Our strategy and approach was unique and matched their business goals for organic growth.

Our Approach

We took a comprehensive approach to optimise the Car Builder’s website, focusing on both on-page and off-page strategies. This involved using targeted and customised heading tags and metadata, adding internal links, and creating valuable onsite content.

We also:
  • Researching organic market opportunities and creating new website architecture based on the data
  • Category creation with URLs alignment / authoritative URL paths
  • Digital PR, Blogger Outreach and various types of backlinks
  • Full site Metadata optimisation based on high transactional intent keywords
  • CTR optimisation / modern UX improvements
  • Mapped and executed 301 redirects
  • Optimised the website for mobile use

Year on Year Results

In just over three years (April 2020 to May 2023), we have seen exciting growth for Car Builders.
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website traffic First Page Keywords Revenue

Summary

Through our partnership, Car Builders has experienced significant benefits for their SEO rankings, revenue growth, and the opportunity to forge valuable partnerships with leading retailers such as Supercheap Auto. Our collaborative efforts have not only boosted their online visibility but also positioned them for long-term success in the market. As a result, Car Builders have secured a stronger hold of the industry and have elevated their brand presence and market reach.
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5 Stars

Adrian Parke

(Car Builders, co-director)

Car Builders has teamed up with Megantic for a year now. Over that time our online presence has continued to be refined and improved, resulting in more effective and efficient online reach, crucial for our ecommerce success. On top of this we have been particularly impressed with the customer service and availability of Blake and the team to explain each component of a campaign, strategies moving forward and the unpacking of data. We also liked the structure of monthly payments rather than being locked into long-term contracts. Thank you Megantic for all of your work to this point and we are looking forward to even bigger and better things!

To find out how we can help your business, get in touch

Get in touch

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